Got Marriage?

You could make a killing selling bridal wear in Utah Valley. It seems like everyone and their dog are getting married in this area of the country. And a lot of that is Mormon culture. And some of it is just because it's a college town region with a lot of single people who seem to feel a little lonely--being so far from family and all that. And so some of them try to create their own family by getting married. I swear it's all true.

One drive down I-15 andyou can tell it's that type of place, when you drive north or south on I-15. It seems every billboard is about weddings or marriage. And so there's a lot of it going around. The whole wedding trend is also infectious. If you have a key location and knowledgeable staffing, you could do very well, in Provo, Orem or in the greater Salt Lake. Also in the South end of the valley or Southern Utah, it's also a good market. But there's a decent amount of competition so study the market and know who your biggest regional competitor is. This way,you can arm yourself with knowledge about that competitor.