I just think that any struggling small businessman cannot afford to not advertise. That's just one of the figured in expenses...unless of course you happen to be the CEO of McDonald's corp. Even then though, these days cheeseburger sales must be down cause they've been dealing out the promotional coupons like nothing I've ever seen in my lifetime.
But they still don't exactly need any SEO partner and they don't need to raise their profile in Google searches. Apparently. They're above all that. They're like the Trump of the vast fast food empire. They swept sales back when I was a kid and they were truly the only restaurant at which I would eat. And all I would eat (because I was very squeamish back then) was a vanilla shake and fries. It drove my parents nuts. Because my mom worried that I wasn't getting enough vitamins. But I got all my vitamins through my consumption of huge quantities of apple juice.
Still. Apple juice, Eggo waffles, shakes and fries don't a solid diet make.
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